ASPI’s focal purpose to redevelop their site is to create a platform that truly understands their broad range of audiences. ASPI’s audience are driven by content that is relevant and accessible to fuel debate and policy change.
We crafted a multifaceted taxonomy relationship which included relations between grandchild taxonomy terms (eg. Brexit), child taxonomy terms (eg. United Kingdom) and parent taxonomy terms (eg. Europe) for topic and content linkage. Predictive search activates after 3 characters and search suggestions expose the taxonomy topics (showing related taxonomy terms) and authors to encourage a thought provoking experience for their digital audience. We also exposed the taxonomy as search facets to allow the user to drive the search results.
By means of our proficiency in website enhancement and user research, we created a Drupal 8 based platform that truly understands ASPI’s broad range of audiences.