They required a digital transformation that reinforced their reputation as a leading port, enhanced their users experience – especially when considering the website design across devices, and to improve content quality and multichannel communications.
Using Kentico 10, we provided a more reliable content management system with fully responsive content templates focused on engaging imagery to highlight the quality of the Port.
Our solution also provided them with strong call to action buttons to drive lead conversions, a new alert system to keen users informed and reduce the number of phone enquiries and a revamped shipping schedule which is now fully responsive and automatically sets the date range to the current date – providing an enhanced experience for users.
Not to mention the custom 404 page with animated SVG.
The newly launched web platform is a hit with both internal and external stakeholders, reflecting the true stature of the Port’s reputation digitally with the data to support it - just two weeks after the launch , pageviews increased by 60% and the bounce rate decreased by staggering 99%.